For thousands of years, people have told stories to engage, inform, and persuade other people. As a fundraiser, you can use the same skills to influence your potential supporters and increase your fundraising success.
Get Grants Storytelling for Fundraising Training Course will teach you how to incorporate narrative structure, devices and techniques to tell the story of your organisation and to make all your fundraising efforts more effective.
Who is this course for?
This relaxed and interactive course is designed to benefit all types of fundraisers. This course is suitable for those who are new to fundraising as well as experienced fundraisers looking to improve their skills.
What to expect
Led by experienced copywriter and communications trainer, the course combines direct teaching of storytelling theory with practical exercises to build your confidence as a storyteller and bid-writer. You will also learn how to effectively and sensitively find and record existing stories from within your organisation, and how to tailor them to influence different types of supporters.
Course content will include:
- Explore why stories are useful,
- Identify what the core elements of what makes a great story,
- Learn how to find and use case studies, narratives, and quotes in funding applications,
- Look at the barriers within your organisation to collecting stories,
- Begin positioning your organisation as the hero,
- Understand your audience and how to capture your reader’s attention.
The full day course will include a mix of individual and group work, with opportunities to talk through your own organisation’s strengths and weaknesses and practical advice you can take away.
This course is designed to be friendly and accessible with lots of opportunities to ask questions. There will be a mixture of group and individual tasks within an open and relaxed environment. Attendees will have access to guidance from experienced experts in communications ad storytelling for the third sector.
- Birmingham – 18th May 2020, 9:30am-4.00pm,
Venue: The Moseley Exchange, 149-153 Alcester Rd, Moseley, Birmingham B13 5JP
Cost: £149 (includes lunch and refreshments)
Book your place today through Eventbrite.
Alternatively, download and return a booking form to firstname.lastname@example.org
About the Trainer
Liz Bell is a copywriter and editor specialising in the public, professional and non-profit sectors.
‘I’m a firm believer in the power of communications to create positive social change, so I particularly enjoy working with mission-led organisations. I work with charities, social enterprises and other non-profits, helping them to find their voice, get noticed and stay relevant.’
Liz Bell is a proud supporter of the local voluntary sector here in the Midlands. In 2016 she set up (and now sit on the steering committee of) the CharityComms Midlands Networking Group – a friendly, regional group for communications professionals working in non-profit organisations in the region.