In today’s competitive fundraising landscape, securing a first donation is only the beginning. Yet for many charities, the relationship stops there. Finding new donors takes precious time and often scarce resources so stewarding donors after their first gift is invaluable.
Building strong donor relationships doesn’t have to feel overwhelming. With the right approach, understanding and then maximising your donor journeys becomes a powerful opportunity, not an added burden.
This Donor Journeys MASTERCLASS, led by trainer Jamila Daley-Jeffers, will break down donor stewardship in a clear, achievable way from first donation to long-term giving. You’ll leave feeling more confident and equipped to build lasting donor relationships supporting your charitable organisation.
This MASTERCLASS will provide practical tools, frameworks, and tips you can apply straight away. You’ll gain practical insights to help you approach donor journeys with clarity and confidence and maximise your fundraising potential.
Who is it for?
This MASTERCLASS is designed for individuals in fundraising and/or communication teams in charitable organisations across all areas.
Whether you’re just starting to explore donor journeys or refining existing plans, the session is accessible, relevant, and easy to apply regardless of the size of your organisation.
What to expect?
During this 1-hour MASTERCLASS, you will look at the following areas in more depth:
- Understand the fundamentals of donor journeys, from first gift to legacy giving
- Segment donors for more meaningful, targeted communication
- Identify and steward your most valuable donor relationships
- Measure successful donor engagement and sustain this long-term
This 1-hour webinar-style session will be delivered online via Zoom.
All attendees of the live Masterclass will receive a copy of the session recording. We will also make the recording available to purchase on-demand via our website after the session.
Upcoming Dates
- When: Monday 16th February 2026, 11am – 12pm
- Cost: £15
- Book your place today through Eventbrite.
Upon registering for a Get Grants Training Course please check spam, promotional, and junk email folders for Get Grants communications – thank you!
Alternatively, contact us to request a booking form.
About the Trainer
Jamila Daley-Jeffers is a Fundraising Consultant, Coach and Trainer. She currently leads our Fundraising Stewardship Training Course.
With over 5 years in the charity sector, Jamila Daley-Jeffers is well-versed in delivering training, mentoring and being an advocate for best practice. She supports charities to diversify their income and build resilience without compromising their mission or exhausting their team.
She is currently a Fundraising & Income Generation Consultant with ‘Get That Money’, she regularly works directly with small charities on fundraising, governance, strategy and impact measurement, sharing her real-life small charity experience and expertise.
